When a national news outlet needed an expert to interview about a viral ocean rescue, Fox & Friends turned to Jones Beach. Cary Epstein, co-founder of the Jones Beach Lifeguard Association, joined the show to break down footage out of Santa Cruz that recently captured 16-year-old lifeguard Ryder Williams repeatedly disappearing beneath towering waves while refusing to let go of a child swept into dangerous surf, a rescue that drew national attention for its display of bravery, skill, and split-second decision-making.
A 28-year veteran lifeguard at Jones Beach and 28-year EMT, Cary is also one of the driving forces behind innovations like New York State’s first Lifeguard Drone Team and the NYS Parks Rescue Watercraft Program. In the segment, he combined firsthand water-rescue experience with training expertise to walk the national audience through exactly what a save like this requires, physically and mentally.
Coverage like this reflects the kind of subject-matter authority Praxis Inc. helps clients bring to national conversations, turning deep, hard-won expertise into a compelling media moment.
View the segment: https://www.foxnews.com/video/6402633855112